
Remember when we talked about social media and mainstream media as two different things? Not anymore. Today, social media is the mainstream media. True, on Google + we may be talking about the novelty of Google +. And there may only be a few of us puttering around on Percolate or scrolling up and down on Shuush. But despite the never-ending introduction of new social platforms, social media in one form or another has pretty much become everyone’s primary source of content and interaction. So what does it mean now that we’ve all joined the conversation, mastered the art of engagement and embraced the concept of transparency? Your guess is as good as mine. But one place to start thinking about it might be the following trends. Read more: http://edwardboches.com/the-next-five-social-media-trends-and-their-impact-on-marketing#ixzz1SBbNivzv